Do your competitors have better Facebook ads and creatives than you do? Or maybe the team is having a creative meltdown? If you need to come up with new and better ad ideas (most likely yes) in your niche then the best thing to do and the easiest thing to do is to just visit Facebook Business Success Stories and then do this:
How to hack ad ideas – go to https://www.facebook.com/business/success and filter by:
- Business size
Small and medium-sized enterprise
Entertainment and media
Health and pharmaceuticals
Charities and organisations
Measurement and reporting
Bidding and buying types
Programmes and services
Europe, Middle East, Africa
- Then choose your success storie and hopefully inspired by what they show you
They show the exact ads that got them incredible results.
- You don´t need to copy/paste the ad completely, you can structure it in a similar way and change a few words depending on what you do to fit your creative message.
Then just test your new ad idea…
Get ad ideas from Facebook success stories
Because you already know the ad is a Facebook success story you know it requires a massive ad spend to be considered as a success story. Thats why the ad is successful considering it had a massive amount of ad spend, therefore, it means it will probably hold consistent results.
You will have better success with testing ads that have already shown to work versus trying to come up with the next best ad idea on your own. This is going to save you time, money and give you consistency.
I recommend that you read and understand your Quality Ranking, Engagement Rate Ranking and Conversion Rate Ranking before your start researching your ad ideas and when you start testing your new ideas.
Test, test, test – good luck.